Connection is a powerful thing. For entrepreneurs, connection can drive your business forward and fuel your growth. While we all have an innate need to connect with others, for some of us it can be a challenge to figure out how to connect with new people such as potential customers or partners. In this week’s Gig Economy News, we’re bringing you some great insights on how to build genuine connections at every point in your business pipeline.

Make an Impression

If people can’t find you, they can’t connect with you. This is why optimizing your Fiverr profile to be as discoverable as possible is so important. Putting yourself out there in order to initiate those connections sounds simpler than it is, so we put together some top tips for activating your Fiverr presence.

Introduce Yourself

One of the challenges of building an internet-based business is creating ways to stand out among the competition. One of the ways that people connect to your business is by connecting to you as an individual, and often the first way people “meet” you is by reading your bio. Whether it’s on your website, your Fiverr page, or social media – an interesting bio is critical for laying the building blocks for that connection. If your bio could use some sprucing up, here are some great insights on how to do just that.  

Go Live

There’s nothing like meeting a customer face-to-face to create long-lasting relationships.  Of course, most online business owners do not get the opportunity to meet their buyers in person. That’s why more and more digital freelancers use live explainer videos to connect emotionally with their target audience. Learn  why you need one—and how to create one using Fiverr Pro.

Value Your Connections

Acquiring new customers is more expensive than retaining existing customers, which is one of the reasons why building strong connections is so important. If you’re unconvinced though, or if you simply want to know how much those connections are worth, there is a way to calculate the “lifetime value” of each buyer. Take a look at this informative article and see how much a little connection can pay off.

How will you strengthen your connections this week? Tell us in the comments!